"beacon" App Store Keywords Research Case | ASOTools
×

"beacon" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “beacon” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “music apps downloader”, “personality test”, “maurice”, “haute couture”, “photobooth”, “destreza”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “beacon” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword beacon from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
beacons 46 3 250+ 3
beacon light 41 17 250+ 124
labcorp beacon 34 37 250+ 198
nbeacon 30 52 249 244
beaconcream 28 39 249 224

The search volume of the core keyword beacon in Google App Store reached 44, its difficulty level reached 59, and the number of apps related to it reached 250+, among them, there are 2 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Beacon ebeacons ≤5 25
2
Vanguard Beacon vanguard beacon 9 33
3
Beacon Credit Union beacon credit union 21 1
4
Beacon Simulator bluetooth beacon 12 1
5
Beacon Scanner beacons 46 3
6
Beacon Pro+ the beacon app ≤5 30
7
Beacon Connected Care connected care 12 8
8
Beacon Scope beacon go ≤5 17
9
nRF Beacon nrf beacons ≤5 30
10
Beacon Locator the beacon 23 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
vanguards 60 34 250+ 169
vangard 60 32 250+ 163
bacon's 50 30 249 109
staffs 48 12 250+ 87
pancetta 46 46 250+ 217

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Vanguard ZERO cardfight vanguard 26 37
2
Vanguard vangard 60 32
3
Cardfight Vanguard Database vanguard software ≤5 26
4
Vanguard Beacon vanguard beacon 9 33
5
Vanguard Power Calculator vanguard deckbuilder ≤5 30
6
BigAR Vanguard - Card Scanner bigar - vanguard card scanner ≤5 30
7
FC Buddyfight Database buddy fight 21 25
8
Card maker - Cardfight Vanguard cardfight vanguard card maker ≤5 24
9
Shadow Era - Trading Card Game card trading games 34 21
10
Vanguard news app vanguard newspaper 48 10

These five keywords: “vanguards”, “vangard”, “bacon's”, “staffs”, “pancetta”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Vanguard ZERO”, “Vanguard”, “Cardfight Vanguard Database”, “Vanguard Beacon”, “Vanguard Power Calculator”, “BigAR Vanguard - Card Scanner”, “FC Buddyfight Database”, “Card maker - Cardfight Vanguard”, “Shadow Era - Trading Card Game”, “Vanguard news app”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “beacon”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “beacon