"batteries" App Store Keywords Research Case | ASOTools
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"batteries" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “batteries” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “autoscout24”, “flyer maker”, “kahoot.it”, “nappy”, “insta video download”, “pulsr”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “batteries” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword batteries from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
batteries plus 46 13 250+ 135
batteries widget 24 8 250+ 95
batteries saver 23 7 250+ 80
batteries plus bulbs 21 36 250+ 220
lithium batteries 14 16 250+ 114

The search volume of the core keyword batteries in Google App Store reached 41, its difficulty level reached 19, and the number of apps related to it reached 250+, among them, there are 184 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Accu​Battery bettery 51 16
2
Battery battery car 45 14
3
Battery Widget Reborn (Free) battery widget 27 29
4
Battery Saver-Charge Faster, Ram Cleaner, Booster bantry saver 23 7
5
2 Battery - Battery Saver batteries saver 23 7
6
Battery Widget Percentage Charge Level (Free) battery charge 26 20
7
Fast charger – Fast charging, Battery Optimizer charger 47 48
8
Battery HD battery caliber 14 8
9
Battery Repair Life PRO - Calibrate and Optimize battery calibrator 14 8
10
Battery Widget % Level Indicator Free remote battery level ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
air buds 72 23 250+ 141
fasfast 68 63 250+ 248
airpods 66 30 250+ 142
airpods pro 65 36 250+ 176
airpod pros 65 35 250+ 177

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
AirBuds Popup Free - airpod battery app airbuds 26 29
2
AndroPods - use Airpods on Android airpods 66 30
3
AirBuds Popup Free - airpod battery app air buds popup free ≤5 19
4
AirBuds Popup - airpod battery app airbuds 26 29
5
IQbuds ecouteur sans fil samsung 24 31
6
PodAir - AirPods Battery Level apple earphones 36 21
7
AirBattery ipods 55 20
8
Galaxy Wearable (Samsung Gear) galaxy bud 50 23
9
Galaxy Buds Plugin samsung galaxy buds plugin wear ≤5 15
10
AirBuds Pro Simulator - AirPods on your Android airpods game ≤5 30

These five keywords: “air buds”, “fasfast”, “airpods”, “airpods pro”, “airpod pros”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “AirBuds Popup Free - airpod battery app”, “AndroPods - use Airpods on Android”, “AirBuds Popup Free - airpod battery app”, “AirBuds Popup - airpod battery app”, “IQbuds”, “PodAir - AirPods Battery Level”, “AirBattery”, “Galaxy Wearable (Samsung Gear)”, “Galaxy Buds Plugin”, “AirBuds Pro Simulator - AirPods on your Android”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “batteries”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “batteries