"barcode generator" App Store Keywords Research Case | ASOTools
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"barcode generator" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “barcode generator” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “transforming”, “cisf”, “pam”, “snapt”, “traductor”, “calles”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “barcode generator” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword barcode generator from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
qr barcode generator 12 4 250+ 64
qr code scanner generator barcode scan reader pro ≤5 6 250+ 95
qr barcode scanner generator ≤5 4 250+ 80
foobars gs1 barcode generator ≤5 1 250+ 56
multi barcode generator ≤5 30 250+ 62

The search volume of the core keyword barcode generator in Google App Store reached 42, its difficulty level reached 14, and the number of apps related to it reached 250+, among them, there are 62 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Barcode Generator generate barcode 48 4
2
QR code reader & Barcode scanner (no ads) qr code scan 56 31
3
QR Generator Pro - QR Creator & QR Code Maker qr generator pro ≤5 30
4
Barcode Generator and Scanner - Offline qr barcode scanner generator ≤5 4
5
Barcode Generator ean code generator 9 2
6
Advanced Barcode Generator and Scanner - Offline barcode generator and scanner – offline ≤5 3
7
VintaSoft Barcode Generator 바코드생성어플 ≤5 1
8
Barcode Creator barcode creator 17 4
9
Barcode Scanner / Reader & Generator (Ads Free) barcode read and generate ≤5 3
10
BarMaker - Creating/Scanning QR Code and Barcode barmarker ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
qr/code 61 12 250+ 117
qpr code 61 12 250+ 114
qr code 57 61 250+ 115
qr code scan 56 31 250+ 119
qr scanner 56 27 250+ 114

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
QR & Barcode Scanner qr scanning code 56 12
2
FREE QR Scanner: Barcode Scanner & QR Code Scanner qpr code 61 12
3
QR Code Reader - Scanner App qr code read 43 39
4
QR Code Scanner Reader - Free Barcode Cam Scanner barscan code 50 30
5
QR code reader qr decoder 12 30
6
QR & Barcode Reader upc 38 24
7
QR Scanner - Entry, Trace, check in/out バーコードリーダー 33 13
8
QR code reader / QR Code Scanner qrcode 47 14
9
FREE QR Barcode Scanner: QR Scanner/QR Code Reader qrs reader 34 30
10
QR code scanner for android & Bar-Code,qr-barcode corresponding 39 32

These five keywords: “qr/code”, “qpr code”, “qr code”, “qr code scan”, “qr scanner”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “QR & Barcode Scanner”, “FREE QR Scanner: Barcode Scanner & QR Code Scanner”, “QR Code Reader - Scanner App”, “QR Code Scanner Reader - Free Barcode Cam Scanner”, “QR code reader”, “QR & Barcode Reader”, “QR Scanner - Entry, Trace, check in/out”, “QR code reader / QR Code Scanner”, “FREE QR Barcode Scanner: QR Scanner/QR Code Reader”, “QR code scanner for android & Bar-Code,qr-barcode”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “barcode generator”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “barcode generator