"atlanta" App Store Keywords Research Case | ASOTools
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"atlanta" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “atlanta” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “modulator”, “yankee”, “arched”, “gia”, “soluciones”, “youtube musicas”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “atlanta” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword atlanta from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
atlanta braves 52 37 249 167
atlanta falcons 45 33 250+ 157
atlanta united 34 39 250+ 193
atlanta aquarium 33 49 250+ 242
atlanta weather 32 14 250+ 148

The search volume of the core keyword atlanta in Google App Store reached 38, its difficulty level reached 58, and the number of apps related to it reached 250+, among them, there are 10 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
CBS46 Streaming News Atlanta cbs46 streaming news atlanta ≤5 23
2
Atlanta News from 11Alive 11 alive 15 7
3
Atlanta Falcons Mobile atlanta falcons 45 33
4
AJC: Atlanta. News. Now.​ ajc 35 16
5
FOX 5: Atlanta News & Alerts fox 5 news 31 8
6
B98.5 Atlanta atlanta ru0026b radio stations ≤5 4
7
Atlanta News ajc.com 19 30
8
CBS46 News Atlanta channel 46 ≤5 30
9
Atlanta Traffic Cameras carey atlanta ≤5 30
10
92.9 The Game Atlanta 92.9 the game atlanta ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
whether chanel 65 21 250+ 170
the wether channel 65 20 250+ 177
channel weather 65 19 250+ 161
car rentals 63 10 250+ 39
rant a car 63 9 250+ 62

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Weather Forecast & Snow Radar: The Weather Channel waether 100 32
2
Weather app nyc weather 60 19
3
Weather Home - Live Radar Alerts & Widget advisories 33 38
4
Open Weather Channel open weather ≤5 30
5
WSB-TV Channel 2 Weather channel 2 24 24
6
Storm Radar: Hurricane Tracker, Live Maps & Alerts storm 44 53
7
weather rawalpindi weather 45 22
8
Weather & Clock Widget for Android 5 day forecast 36 21
9
Weather forecast climas 100 32
10
Local Weather - Weather Widget local weather 43 30

These five keywords: “whether chanel”, “the wether channel”, “channel weather”, “car rentals”, “rant a car”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Weather Forecast & Snow Radar: The Weather Channel”, “Weather app”, “Weather Home - Live Radar Alerts & Widget”, “Open Weather Channel”, “WSB-TV Channel 2 Weather”, “Storm Radar: Hurricane Tracker, Live Maps & Alerts”, “weather”, “Weather & Clock Widget for Android”, “Weather forecast”, “Local Weather - Weather Widget”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “atlanta”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “atlanta