"astrological" App Store Keywords Research Case | ASOTools
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"astrological" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “astrological” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “smart view”, “hd best wallpaper”, “agave”, “roblox avatar”, “spades”, “sagan”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “astrological” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword astrological from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
astrologically 55 7 250+ 84
astrological birth charts 26 6 250+ 96
astrological charts 25 6 250+ 102
astrological chart 24 7 250+ 111
astrological compatibility 23 5 250+ 68

The search volume of the core keyword astrological in Google App Store reached 37, its difficulty level reached 9, and the number of apps related to it reached 250+, among them, there are 83 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Co–Star Personalized Astrology astrology 55 58
2
Up Astrology - Your Astrology Coach astrology coach 9 8
3
TimePassages charts astrology 34 6
4
Planetary Times: Astrology planetary 37 12
5
Horoscopes – Daily Zodiac Horoscope & Astrology zonic sign 65 7
6
Astrodox Astrology placidus 7 9
7
Astrology Master zodiac master ≤5 5
8
Daily Horoscope horoscope 64 74
9
AstroMatrix Birth Chart Synastry Horoscopes astrologically 55 7
10
Astrological Signs - Zodiac reading astrologer sign 46 8

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
patri 78 63 250+ 236
zonic sign 65 7 250+ 69
signs of the zodiac 65 6 250+ 62
zodiacs 65 5 250+ 49
horoscope 64 74 250+ 112

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Janam Patri Samjhe modak patra patri app ≤5 30
2
Patari: listen and download Pakistani music FREE patari 8 34
3
Patri chaat 34 38
4
Stickman Party: 1 2 3 4 Player Games Free (4) 63 19
5
AstroSage Kundli : Astrology astroogy 55 13
6
Train Station Construction Railway railway construction 7 6
7
Simple Drums Basic - Virtual Drum Set instrumento musical 45 17
8
Subway Surfers sbay 90 65
9
Drum Set touchbeat – drum set ≤5 30
10
Subway Princess Runner suffice 46 33

These five keywords: “patri”, “zonic sign”, “signs of the zodiac”, “zodiacs”, “horoscope”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Janam Patri Samjhe”, “Patari: listen and download Pakistani music FREE”, “Patri”, “Stickman Party: 1 2 3 4 Player Games Free”, “AstroSage Kundli : Astrology”, “Train Station Construction Railway”, “Simple Drums Basic - Virtual Drum Set”, “Subway Surfers”, “Drum Set”, “Subway Princess Runner”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “astrological”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “astrological