"asmr" App Store Keywords Research Case | ASOTools
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"asmr" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “asmr” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “apple store”, “clash royale”, “pulp fiction”, “meme maker`”, “clips”, “pelis”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “asmr” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword asmr from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
asmr microphone 26 26 250+ 168
asmr eating 26 15 250+ 131
asmr food 24 17 250+ 132
sleep asmr 24 9 250+ 94
tingting asmr 21 31 250+ 174

The search volume of the core keyword asmr in Google App Store reached 56, its difficulty level reached 62, and the number of apps related to it reached 249, among them, there are 48 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
ASMR Slicing satisfaction 46 31
2
Soap Cutting - Satisfying ASMR doap 48 47
3
TeasEar - ASMR Slime Simulator tesear 41 45
4
Oddly Satisfying ASMRtist! 100+ ASMR triggers asmr sounds 18 12
5
Tingles ASMR - Relaxing & Soothing Sleep Sounds tingles 31 24
6
Slime Simulator Time : Make Super ASMR bearnaise 29 47
7
Foot Clinic - ASMR Feet Care foot 66 67
8
Will It Shred? Satisfying ASMR Shredding Game satisfying 40 35
9
ASMR Breakfast breakfast 51 57
10
???? Asmr Sleep Relax ???? sleep asmr 24 9

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
goo 75 65 249 165
sundcloude 75 30 250+ 28
soncloude 75 30 250+ 20
pokey mann 68 61 250+ 240
foot 66 67 250+ 60

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Goo: Stress Relief & ASMR Slime Simulator☘️ goo goo dolls 34 38
2
World of Goo world of goo 25 40
3
Google googl 100 80
4
Google Chrome: Fast & Secure chrome 76 45
5
Google Meet goigle meets 83 57
6
Google Go: A lighter, faster way to search goog 65 67
7
Google Home hromecast 65 43
8
Gallery Go by Google Photos gallery google 16 19
9
Google Duo - High Quality Video Calls apinoide 72 65
10
Google Voice google voice 66 24

These five keywords: “goo”, “sundcloude”, “soncloude”, “pokey mann”, “foot”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Goo: Stress Relief & ASMR Slime Simulator☘️”, “World of Goo”, “Google”, “Google Chrome: Fast & Secure”, “Google Meet”, “Google Go: A lighter, faster way to search”, “Google Home”, “Gallery Go by Google Photos”, “Google Duo - High Quality Video Calls”, “Google Voice”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “asmr”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “asmr