"antonov" App Store Keywords Research Case | ASOTools
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"antonov" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “antonov” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “hulo”, “novidade”, “descomplica”, “free mincraft games”, “contdown”, “yape”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “antonov” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword antonov from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
antonov 225 36 16 250+ 158
antonov an-225 mriya 24 13 250+ 144
andrii antonov ≤5 30 250+ 169
innokentii antonov ≤5 30 250+ 127
maxim antonov ≤5 30 249 234

The search volume of the core keyword antonov in Google App Store reached 36, its difficulty level reached 18, and the number of apps related to it reached 250+, among them, there are 159 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Flight Simulator 2018 FlyWings Free antonov 225 36 16
2
Extreme Landings landings 33 15
3
Flight Simulator 2016 FlyWings Free plane flying 2016 ≤5 30
4
Flight Simulator 2014 FlyWings - New York City pesawat terbesar di dunia 9 13
5
Turboprop Flight Simulator 3D cargo plane 23 13
6
Airplane Moscow andrii antonov ≤5 30
7
Airplane Flight Simulator 2017 airplane flying 2016 ≤5 30
8
Flight 787 - Advanced - Lite boeing 787 34 14
9
Flight Simulator Night - Fly Over New York NY flight night time ≤5 30
10
Flight Simulator 2015 FlyWings Free arbus a380 39 12

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
kbooking 80 68 250+ 244
tubifly 80 68 249 246
irnb 80 30 248 231
fodd 77 27 250+ 160
soundloudi 75 36 250+ 189

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Booking.com: Hotels, Apartments & Accommodation ooking 80 75
2
HotelTonight: Book amazing deals at great hotels hotel tonight 47 10
3
Expedia Hotels, Flights & Car Rental Travel Deals expidia 68 23
4
Mobile Legends: Bang Bang mobiles 72 53
5
Priceline - Travel Deals on Hotels, Flights & Cars priceline 59 19
6
PicsArt Photo Editor: Pic, Video & Collage Maker picsart 65 43
7
SHEIN-Fashion Shopping Online shien 80 29
8
FaceApp — Face Editor & Beauty Makeover adaee 63 64
9
Hotels.com: Book Hotels, Vacation Rentals and More hotel 72 84
10
My Talking Tom 2 cat 63 98

These five keywords: “kbooking”, “tubifly”, “irnb”, “fodd”, “soundloudi”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Booking.com: Hotels, Apartments & Accommodation”, “HotelTonight: Book amazing deals at great hotels”, “Expedia Hotels, Flights & Car Rental Travel Deals”, “Mobile Legends: Bang Bang”, “Priceline - Travel Deals on Hotels, Flights & Cars”, “PicsArt Photo Editor: Pic, Video & Collage Maker”, “SHEIN-Fashion Shopping Online”, “FaceApp — Face Editor & Beauty Makeover”, “Hotels.com: Book Hotels, Vacation Rentals and More”, “My Talking Tom 2”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “antonov”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “antonov