"animals wallpaper" App Store Keywords Research Case | ASOTools
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"animals wallpaper" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “animals wallpaper” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “veggies”, “gtv”, “dynamics”, “slickdeals”, “ترجمه انجليزي عربي”, “imagenes”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “animals wallpaper” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword animals wallpaper from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
wallpaper animals 33 2 250+ 32
animals cute wallpaper 23 3 250+ 79
cute animals wallpapers 15 4 250+ 64
animals wallpapers and backgrounds ≤5 30 250+ 67
baby animals wallpaper ≤5 1 250+ 52

The search volume of the core keyword animals wallpaper in Google App Store reached 33, its difficulty level reached 19, and the number of apps related to it reached 250+, among them, there are 31 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Cute Animals Wallpaper animals cute 46 16
2
Wild Animal Wallpaper 4K wallpaper animals 33 2
3
Animal Wallpapers & Backgroungs animal wallpaper 29 23
4
Neon Animals Wallpapers animal wallpapers hd 21 4
5
Neon Animal Wallpaper animal neon trees 16 30
6
Animals Wallpapers 动物图片 ≤5 6
7
Animal and Birds Wallpapers animal pictures 38 9
8
Cute Animals Live Wallpaper cute animals wallpaper free ≤5 2
9
Animal Wallpaper HD wallpapers animals hd - خلفيات حيوانات ≤5 30
10
Neon Animals Wallpaper HD animal wallpapers neon ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
fondos de pantays 68 30 250+ 167
taigr 65 30 250+ 150
pupie 60 7 250+ 64
картинками 56 29 250+ 223
4k wallpaper 53 33 250+ 87

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Glitter Wallpaper wallpaper glitter 36 3
2
Cute Kawaii Wallpapers wallpaper cute 60 6
3
Glitter Wallpapers: Sparkly, Cute, Kawaii wallpaper pretty 33 7
4
Marble Wallpapers mooie achtergronden 36 12
5
Beach Wallpaper seaview wallpaper ≤5 5
6
Cartoon Wallpapers 🐻 🐰 🐼 cartoon wallpapers 35 17
7
Night Sky Wolf Live Wallpaper ứng dụng nặng nhất thế giới ≤5 19
8
Wallpapers free - Video Wallpapers and Backgrounds hinh nen 38 26
9
Glitter Live Wallpaper Glitzy картинками 56 29
10
Wolf Wallpaper HD font d'écrans 56 18

These five keywords: “fondos de pantays”, “taigr”, “pupie”, “картинками”, “4k wallpaper”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Glitter Wallpaper”, “Cute Kawaii Wallpapers”, “Glitter Wallpapers: Sparkly, Cute, Kawaii”, “Marble Wallpapers”, “Beach Wallpaper”, “Cartoon Wallpapers 🐻 🐰 🐼”, “Night Sky Wolf Live Wallpaper”, “Wallpapers free - Video Wallpapers and Backgrounds”, “Glitter Live Wallpaper Glitzy”, “Wolf Wallpaper HD”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “animals wallpaper”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “animals wallpaper