"alliance" App Store Keywords Research Case | ASOTools
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"alliance" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “alliance” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “face app”, “splatoon 2”, “parkers”, “hoopla”, “fresh to home”, “watch it”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “alliance” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword alliance from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
alliances 45 17 250+ 81
alliance online 38 22 249 135
alliance bank 32 39 249 176
industrielle alliance 28 37 250+ 205
alliance online banking 24 14 249 100

The search volume of the core keyword alliance in Google App Store reached 37, its difficulty level reached 57, and the number of apps related to it reached 250+, among them, there are 41 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Alliance of Glory aliance 29 28
2
Alliance: Heroes of the Spire the spire 10 17
3
Alliance Payroll MyPay mypay 49 45
4
AxE: Alliance vs Empire axe 38 42
5
Alliance United Insurance alliance united insurance 21 21
6
Grand Alliance game alliance llc ≤5 26
7
Alliance at War: Dragon Empire - Strategy MMO game alliance ≤5 23
8
Alliance CU Mobile Banking alliance credit union 21 19
9
Alliance War : Battle of the Empires - Strategy war inc 16 24
10
Empires and Allies alliances 45 17

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
raiding 66 47 250+ 220
r.a.i.d 66 30 250+ 141
accésd 61 53 248 221
accèsd 61 50 248 217
game online 61 48 250+ 232

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
PokeRaid - Worldwide Remote Raids raids 43 25
2
RAID: Shadow Legends r.a.i.d 66 30
3
Moto Highway Rider violence moto driving ≤5 7
4
RAID HQ mobile gaming studios ≤5 19
5
Traffic Rider motor cycles 55 17
6
Top Rider: Bike Race & Real Traffic bike racing- top rider game ≤5 30
7
Raid Boss raid boss 9 20
8
KING`s RAID granblue 30 39
9
Moto Rider GO: Highway Traffic motto motto 39 16
10
GO Raid Party - Get invited to raid remotely! pokemon go raids 33 35

These five keywords: “raiding”, “r.a.i.d”, “accésd”, “accèsd”, “game online”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “PokeRaid - Worldwide Remote Raids”, “RAID: Shadow Legends”, “Moto Highway Rider”, “RAID HQ”, “Traffic Rider”, “Top Rider: Bike Race & Real Traffic”, “Raid Boss”, “KING`s RAID”, “Moto Rider GO: Highway Traffic”, “GO Raid Party - Get invited to raid remotely!”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “alliance”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “alliance