"album" App Store Keywords Research Case | ASOTools
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"album" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “album” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “handelsblatt”, “employed”, “okcup”, “gore”, “modifying”, “goal”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “album” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword album from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
albumin 43 44 250+ 213
album photos 39 20 250+ 156
photo album 37 33 250+ 162
albums 35 27 250+ 118
album cover 35 21 250+ 136

The search volume of the core keyword album in Google App Store reached 39, its difficulty level reached 58, and the number of apps related to it reached 250+, among them, there are 92 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Album álbum 29 10
2
Simple Gallery - Photo and Video Manager & Editor gallary 39 20
3
Gallery - Picture Gallery, Photo Manager, Album afbeeldingen 36 38
4
Photo Gallery & Album photo albums 27 19
5
Photo Album, Image Gallery & Editor photo album 37 33
6
Google Photos images 73 68
7
Photo Gallery - Photo Album Vault & Photo Editor album photos 39 20
8
Album Art Changer album cover 35 21
9
Photo Album aplicacion para crear album de fotos con musica ≤5 12
10
Locked: Hide Photo. Calculator Vault. Secret Album locked 33 27

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
goole 100 55 247 221
googo 100 55 247 210
goigle 100 53 246 209
googoe 100 50 246 197
faço book 100 25 250+ 175

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Google oogle 100 86
2
Google Chrome: Fast & Secure chrome 76 47
3
Google Go: A lighter, faster way to search googul 100 48
4
Google Photos images 73 68
5
Google Translate gooletranslet 100 35
6
Google Earth eather 100 96
7
Google Assistant - Get things done, hands-free siri 60 52
8
Google Duo - High Quality Video Calls apinoide 72 65
9
Google Calendar goggle calendar 70 22
10
Google Classroom google kelas room 95 34

These five keywords: “goole”, “googo”, “goigle”, “googoe”, “faço book”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Google”, “Google Chrome: Fast & Secure”, “Google Go: A lighter, faster way to search”, “Google Photos”, “Google Translate”, “Google Earth”, “Google Assistant - Get things done, hands-free”, “Google Duo - High Quality Video Calls”, “Google Calendar”, “Google Classroom”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “album”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “album