"air force 1" App Store Keywords Research Case | ASOTools
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"air force 1" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “air force 1” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “liable”, “face moji”, “yape”, “فورت نايت”, “download music”, “fitbit inspire hr”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “air force 1” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword air force 1 from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
air force 1 shoes 23 30 250+ 102
air force 1 wallpaper 11 30 250+ 123
mobile hair force 1 ≤5 30 250+ 158
air force handbook 1 ≤5 19 249 189
air force 1 gb game ≤5 23 250+ 221

The search volume of the core keyword air force 1 in Google App Store reached 45, its difficulty level reached 26, and the number of apps related to it reached 250+, among them, there are 156 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Air Galaxy Striker X - Arcade Sky Force Battle air force one 55 24
2
Avion Flight Simulator ™ avion 42 27
3
US President Escort Helicopter: Air Force VTOL 3D escorter ≤5 27
4
President Airplane Hijack Secret Agent FPS Game air force one landing ≤5 24
5
Nike nike 76 31
6
Nike SNKRS: Find & Buy The Latest Sneaker Releases senkers 60 26
7
1945 Air Force: Free Airplane Shooter games air forces 60 16
8
Airplane! airplane 50 66
9
Sneaker Mock Lite vans customize 38 30
10
Flight Simulator 2014 FlyWings - New York City pesawat terbesar di dunia 9 13

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
pintersse 87 30 250+ 222
pinteste 87 30 250+ 221
nba 83 52 250+ 67
pairbnb 80 61 250+ 237
ás 80 46 249 185

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Printix App printence ≤5 30
2
Video Downloader for Pinterest pinterest video downloader 45 14
3
PrinterShare Mobile Print printouts 24 36
4
Pinterest printreste 87 56
5
Pinterest Lite intéressé 26 41
6
Hometalk handmad 38 19
7
Horoscope - Daily Zodiac Sign Reading زودياك 12 3
8
+7000 Diy Ideas bricolage facile 18 5
9
Free Tips for Pinterest 2020 pintrestes gratis ≤5 12
10
Tips for Pinterest 2020 pintrs eight ≤5 30

These five keywords: “pintersse”, “pinteste”, “nba”, “pairbnb”, “ás”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Printix App”, “Video Downloader for Pinterest”, “PrinterShare Mobile Print”, “Pinterest”, “Pinterest Lite”, “Hometalk”, “Horoscope - Daily Zodiac Sign Reading”, “+7000 Diy Ideas”, “Free Tips for Pinterest 2020”, “Tips for Pinterest 2020”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “air force 1”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “air force 1