"africains" App Store Keywords Research Case | ASOTools
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"africains" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “africains” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “penny board”, “bold and the beautiful”, “anger management”, “michael jordan wallpapers”, “superbad”, “anime app icons”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “africains” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword africains from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
plats africains 11 3 250+ 65
proverbes africains ≤5 30 249 48
championnats africains ≤5 16 247 171
les contes africains en français ≤5 13 249 151
stickers africains ≤5 13 249 142

The search volume of the core keyword africains in Google App Store reached 36, its difficulty level reached 3, and the number of apps related to it reached 250+, among them, there are 28 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Proverbes Africains +1000 proverbes 33 19
2
Proverbes Africains En Français proverbe africain 21 6
3
Les Beaux Proverbes Africains proverbes africains ≤5 30
4
African tales contes ≤5 17
5
An african quote per day 365 proverbes africains ≤5 30
6
Proverbes Africains GRATUIT proverbe africain 21 6
7
History of Africa kunta kinte 36 23
8
Films Africains films africains sans internet ≤5 30
9
African Man Outfit Styles ???????????????? tissus africain ≤5 4
10
African fashion ideas for women africaine style ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
africans 56 1 250+ 23
nigerian 53 37 250+ 13
ladies 53 32 250+ 39
braiding 50 7 250+ 34
braids hairstyles 50 5 250+ 34

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
TrulyAfrican - African Dating App african 40 48
2
African tales contes ≤5 17
3
Demand Africa - African Movies & TV africa 42 59
4
African Couple Outfits - African Dresses habits traditionnels ≤5 7
5
African Fashion Trends africain fashion ≤5 30
6
African DishOut dish out 7 30
7
AfroIntroductions - African Dating App afro 31 33
8
Best African Proverbs and Quotes - Daily proverb 45 59
9
New Africa Fashion Styles fashion styles 2020 7 3
10
AfroCharts - Stream & Download African Music إفريقيا 19 2

These five keywords: “africans”, “nigerian”, “ladies”, “braiding”, “braids hairstyles”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “TrulyAfrican - African Dating App”, “African tales”, “Demand Africa - African Movies & TV”, “African Couple Outfits - African Dresses”, “African Fashion Trends”, “African DishOut”, “AfroIntroductions - African Dating App”, “Best African Proverbs and Quotes - Daily”, “New Africa Fashion Styles”, “AfroCharts - Stream & Download African Music”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “africains”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “africains