"advanced" App Store Keywords Research Case | ASOTools
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"advanced" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “advanced” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “waterproofing”, “juegos de dedos”, “grubhub”, “princeton”, “apollo”, “name wheel”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “advanced” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword advanced from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
jee advanced 56 9 250+ 53
advanced auto parts 45 25 246 146
jee advanced 2020 45 8 250+ 71
advanced warfare call of duty 34 12 250+ 110
oxford advanced learning dictionary 34 6 250+ 105

The search volume of the core keyword advanced in Google App Store reached 48, its difficulty level reached 65, and the number of apps related to it reached 250+, among them, there are 51 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Advanced Task Manager task manager 35 37
2
Advanced Download Manager & Torrent downloader adm 39 44
3
Advanced Tools 发图片 ≤5 11
4
AMC Security - Clean & Boost & Antivirus iobit 34 45
5
Advanced English with Wlingua advanced english course ≤5 7
6
English Grammar Advanced advanced english grammar 12 3
7
Advanced Spectrum Analyzer PRO spectrum analyzers 26 3
8
Advanced English Dictionary & Thesaurus diodict4 english advanced dict ≤5 30
9
Advanced English Listening advanced english 11 13
10
Advanced Reboot Tools [ROOT] scheduled reboot ≤5 11

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
méssager 78 65 250+ 241
imasseger 78 59 250+ 236
dictoinary 75 20 250+ 168
auto zone 73 17 249 118
dow 68 87 250+ 233

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Messenger – Text and Video Chat for Free messenger 83 86
2
Verizon Messages messege 41 16
3
Messenger Lite: Free Calls & Messages messenger lite 49 19
4
Messenger Home - SMS Widget and Home Screen ichatty ≤5 35
5
GO SMS Pro - Messenger, Free Themes, Emoji go sms 13 46
6
Messenger Messages messengare ≤5 30
7
Signal Private Messenger sgnail 77 50
8
Threema. Secure and private Messenger threema 35 38
9
Hangouts hangouts 68 27
10
Messages massaging 70 15

These five keywords: “méssager”, “imasseger”, “dictoinary”, “auto zone”, “dow”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Messenger – Text and Video Chat for Free”, “Verizon Messages”, “Messenger Lite: Free Calls & Messages”, “Messenger Home - SMS Widget and Home Screen”, “GO SMS Pro - Messenger, Free Themes, Emoji”, “Messenger Messages”, “Signal Private Messenger”, “Threema. Secure and private Messenger”, “Hangouts”, “Messages”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “advanced”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “advanced