"actividad" App Store Keywords Research Case | ASOTools
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"actividad" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “actividad” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “itunes”, “اللعب”, “tumbre”, “roupas femininas”, “armor games”, “reseñas”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “actividad” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword actividad from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
actividades 41 26 250+ 200
actividades para niños de 2 a 3 años 24 12 250+ 146
actividades para niños 20 13 250+ 159
actividades ingles 19 10 250+ 119
actividades preescolares 18 8 249 120

The search volume of the core keyword actividad in Google App Store reached 41, its difficulty level reached 34, and the number of apps related to it reached 250+, among them, there are 220 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Google Fit: Health and Activity Tracking fit 51 69
2
ActivityTracker - Step Counter & Pedometer step counter for apple watch 16 19
3
Samsung Health health 51 70
4
Step Tracker - Pedometer Free & Calorie Tracker stepping 51 37
5
Fitbit fitbit 65 33
6
App Usage - Manage/Track Usage usage 31 51
7
VeryFitPro very 63 60
8
Productive - Habit tracker productive 38 18
9
Daybook - Diary, Journal, Note, Mood Tracker journaling app 19 10
10
Health Pal - Fitness, Weight loss coach, Pedometer health related 9 7

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
golgil 100 70 249 246
favs book 100 37 250+ 160
faço book 100 25 250+ 175
fcee book 100 30 250+ 196
google 93 86 247 215

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Teach Me Anatomy: 3D Human Body & Clinical Quizzes anatomical 24 3
2
Jack’d - Gay Chat & Dating jack 51 67
3
SKOUT - Meet, Chat, Go Live skout 52 37
4
DiskDigger photo recovery distinguish 45 21
5
Akinator arginator 58 61
6
Wonolo wololo 26 39
7
Hangouts hangouts 68 29
8
Flurv - Meet, Chat, Friend flurv 17 21
9
GYM Fighting Games: Bodybuilder Trainer Fight PRO fighting 50 71
10
SuperVPN Free VPN Client vbn 40 40

These five keywords: “golgil”, “favs book”, “faço book”, “fcee book”, “google”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Teach Me Anatomy: 3D Human Body & Clinical Quizzes”, “Jack’d - Gay Chat & Dating”, “SKOUT - Meet, Chat, Go Live”, “DiskDigger photo recovery”, “Akinator”, “Wonolo”, “Hangouts”, “Flurv - Meet, Chat, Friend”, “GYM Fighting Games: Bodybuilder Trainer Fight PRO”, “SuperVPN Free VPN Client”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “actividad”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “actividad