"aarti" App Store Keywords Research Case | ASOTools
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"aarti" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “aarti” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “acentos”, “violation”, “stan”, “live walpaper”, “huawei watch gt 2”, “freebie”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “aarti” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword aarti from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
aarti mann 34 28 250+ 152
ganpati aarti 33 6 250+ 14
ganpatichi aarti 33 30 250+ 14
mataji ki aarti 28 30 250+ 9
aarti sangrah 24 37 250+ 7

The search volume of the core keyword aarti in Google App Store reached 43, its difficulty level reached 60, and the number of apps related to it reached 250+, among them, there are 15 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Aarti Sangrah - Aarti Collection aarti app ≤5 30
2
All God-Goddess Aarti Sangrah hindu god aartis ≤5 30
3
सम्पूर्ण आरती संग्रह ( Hindi Aarti Sangrah ) नर्मदा जी की आरती ≤5 30
4
All God Aarti Sangrah Hindi Laxmi Puja Katha Mantr all gods aarti ≤5 30
5
Durga Aarti aarti mann 34 28
6
Aarti Sangrah (आरती संग्रह) aarti sangrah 24 37
7
Aarti Chalisa Mantra and Katha - हिन्दी aarti mantra sangrah audio ≤5 30
8
Ganesh Aarti ganesha aarti : 3d book ≤5 30
9
Aarti Sangrah (Offline Audio) sangrah app download ≤5 14
10
Marathi Aarti Sangrah - मराठी आरती संग्रह आरती संग्रह 21 16

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
independently 58 32 250+ 163
bhajan 53 65 250+ 16
ganesh 53 65 250+ 15
anuradha paudwal 46 27 250+ 142
ganpati 45 31 250+ 18

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Booksy - book local beauty appointments 24/7 sort1 56 59
2
Fresha Partner (Shedul) shedul 22 23
3
Swaminarayan Aarti swaminarayan aarti & mantra ≤5 30
4
Jay Adhya Shakti Aarti jay aadhya shakti aarti app ≤5 4
5
Mahakali Aarti mahakali maa ni aarti ≤5 3
6
Shiva Mantra shivan malek ≤5 30
7
Durga Aarti durga aarti 23 6
8
Ore Maze - Independently developed roguelike game ore 38 44
9
Ibotta: Cash Back Savings, Rewards & Coupons App coupon 45 61
10
Ganapati Mantra media mantra ≤5 10

These five keywords: “independently”, “bhajan”, “ganesh”, “anuradha paudwal”, “ganpati”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Booksy - book local beauty appointments 24/7”, “Fresha Partner (Shedul)”, “Swaminarayan Aarti”, “Jay Adhya Shakti Aarti”, “Mahakali Aarti”, “Shiva Mantra”, “Durga Aarti”, “Ore Maze - Independently developed roguelike game”, “Ibotta: Cash Back Savings, Rewards & Coupons App”, “Ganapati Mantra”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “aarti”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “aarti