"21" App Store Keywords Research Case | ASOTools
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"21" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “21” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “noaa”, “salem”, “pokemom”, “anchor podcast”, “sam smith”, “romans”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “21” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword 21 from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
21 forever 65 27 250+ 162
forever. 21 65 23 250+ 171
forver 21 65 18 250+ 155
forever 21 63 25 250+ 175
mba 2k21 60 19 249 126

The search volume of the core keyword 21 in Google App Store reached 47, its difficulty level reached 65, and the number of apps related to it reached 250+, among them, there are 61 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Madden NFL 21 Mobile Football footballs 66 22
2
Pack Opener for FUT 21 pack 40 69
3
Pacwyn 21 - Football Draft and Pack Opener pacy 19 37
4
Blackjack 21 rolling 21 ≤5 23
5
Blackjack 21 Casino Vegas: Black Jack 21 Card Game 21 card game 15 8
6
Blackjack 21: Blackjackist black jack 46 10
7
Speed 21 21 blitz 17 16
8
Blackjack Casino 2021: Blackjack 21 & Slots Free backjack 21 and slot casinos ≤5 10
9
BlackJack 21 - Online Blackjack multiplayer casino online blackjack 29 14
10
Blackjack! ♠️ Free Black Jack Casino Card Game black yack 12 8

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
premiare league 83 16 250+ 103
premiership league 83 11 250+ 77
premiar league 83 8 250+ 64
nfl 79 42 250+ 91
premier league 73 38 250+ 86

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Premier League - Official App premiership league 83 11
2
Premier League 2020/21 - English Football premier league table 66 15
3
EPL Live: English Premier League scores and stats e p l table 60 16
4
Premier League Player App elp player pro ≤5 30
5
Live Scores for Premier League 2020/2021 live scores for premier league ≤5 9
6
UEFA Champions League champions league 61 28
7
Table English League 19/20 premier league tables 66 30
8
Guess the football player premier league and FACup guess team and player for english premier league ≤5 30
9
Premium League Fantasy Game fantasy game ≤5 17
10
EPL Manager Fantasy Game movie premiere league ≤5 29

These five keywords: “premiare league”, “premiership league”, “premiar league”, “nfl”, “premier league”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Premier League - Official App”, “Premier League 2020/21 - English Football”, “EPL Live: English Premier League scores and stats”, “Premier League Player App”, “Live Scores for Premier League 2020/2021”, “UEFA Champions League”, “Table English League 19/20”, “Guess the football player premier league and FACup”, “Premium League Fantasy Game”, “EPL Manager Fantasy Game”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “21”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “21