"123" App Store Keywords Research Case | ASOTools
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"123" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “123” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “lionel messi”, “5 maroon”, “cinema city”, “shoots”, “conrad”, “ncdex”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “123” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword 123 from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
123movies 53 16 248 109
123 movies 53 9 250+ 82
movies1234 48 30 250+ 11
123 go 45 24 250+ 158
123.hp.com 45 3 50 24

The search volume of the core keyword 123 in Google App Store reached 50, its difficulty level reached 63, and the number of apps related to it reached 250+, among them, there are 40 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
123 Numbers - Count & Tracing numbers 56 60
2
Learn Numbers 123 Kids Free Game - Count & Tracing counting number 26 6
3
Numbers for kids! Counting 123 games! numerosos 53 42
4
Funny Food 123! Kids Number Games for Toddlers freche freunde 16 30
5
Call 123 Go Challenge Video & Voice 123 go 45 24
6
Tracing Numbers 123 & Counting Game for Kids 1 2 3 4 5 26 40
7
PINKFONG 123 Numbers 0123 ≤5 30
8
123 writing practice - Learn numbers for kids three four five six seven eight nine 10 ≤5 20
9
2 3 4 Player Mini Games oyunları 63 46
10
123 number games for kids - Count & Tracing 123 fast ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
ggamess 75 60 250+ 240
legos 66 25 250+ 155
oyunları 63 46 250+ 236
ppainting 63 32 250+ 195
(4) 63 19 250+ 132

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Unroll Me 2 не забудьте 7 19
2
Stardew Valley mineuraft 78 30
3
1LINE – One Line with One Touch one liner 34 39
4
Happy Color™ – Color by Number colour 48 47
5
TutoPLAY - Best Kids Games in 1 App toots 41 51
6
Storyngton Hall: Match Three & Decorate a House hall 43 60
7
Toca Kitchen 2 foods 77 35
8
Draw it quik draw 50 24
9
Girls Hair Salon - Hairstyle makeover kids games hair cut salon 34 13
10
Hello Kitty Nail Salon hello kity 58 15

These five keywords: “ggamess”, “legos”, “oyunları”, “ppainting”, “(4)”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Unroll Me 2”, “Stardew Valley”, “1LINE – One Line with One Touch”, “Happy Color™ – Color by Number”, “TutoPLAY - Best Kids Games in 1 App”, “Storyngton Hall: Match Three & Decorate a House”, “Toca Kitchen 2”, “Draw it”, “Girls Hair Salon - Hairstyle makeover kids games”, “Hello Kitty Nail Salon”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “123”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “123