"violão" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “violão” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “caesar”, “overtone”, “séries”, “html & css”, “sony vegas”, “plays”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “violão” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword violão from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
toque violão em 7 dias ≤5 30 249 157
afinador para violão ≤5 5 250+ 96
refinado violão ≤5 27 249 247
app para afinar violão cifra club ≤5 25 248 239
aplicativo para afinar violão cifra club ≤5 25 248 228

The search volume of the core keyword violão in Google App Store reached 45, its difficulty level reached 13, and the number of apps related to it reached 249, among them, there are 116 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
REAL GUITAR: Virtual Guitar guitar 56 77
2
Real Guitar Free - Chords, Tabs & Simulator Games guitars 40 10
3
Guitar - play music games, pro tabs and chords! kiter 21 32
4
Real Guitar App - Acoustic Guitar Simulator accostic guitar 43 30
5
Guitar Girl : Relaxing Music Game 기타소녀 11 31
6
Curso de violão iniciante aula de violao 24 8
7
Acordes para Violão acordos de violão ≤5 5
8
Acoustic Guitar the best acoustic guitar ≤5 30
9
REAL BASS: Electric bass guitar basses 51 13
10
Guitar + ruby-cell ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
tune 66 76 247 97
guitar 56 77 249 117
gui tar 56 12 249 122
guitarist 56 12 249 91
band 55 67 250+ 80

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Tune Me turn me on 24 33
2
TuneIn Radio: Live News, Sports & Music Stations tune in radio 45 13
3
Free Guitar Tuner - Fender Tune guitar tuner· 54 10
4
Voloco: Auto Voice Tune + Harmony auto tune 50 19
5
Tuner - gStrings Free gastring 46 30
6
GuitarTuna - Tuner for Guitar Ukulele Bass & more! gui tar 56 12
7
Sound Tune car stereo 25 11
8
Guitar Tuner Pro - Tune your Guitar, Bass, Ukulele tuner pro 12 8
9
Tune Talk tunetalk 26 44
10
Tuner - Pitched! pitched 48 5

These five keywords: “tune”, “guitar”, “gui tar”, “guitarist”, “band”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Tune Me”, “TuneIn Radio: Live News, Sports & Music Stations”, “Free Guitar Tuner - Fender Tune”, “Voloco: Auto Voice Tune + Harmony”, “Tuner - gStrings Free”, “GuitarTuna - Tuner for Guitar Ukulele Bass & more!”, “Sound Tune”, “Guitar Tuner Pro - Tune your Guitar, Bass, Ukulele”, “Tune Talk”, “Tuner - Pitched!”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “violão”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “violão