"aper.io" App Store Keywords Research Case | ASOTools
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"aper.io" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “aper.io” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “ellen”, “usps informed delivery”, “карта”, “indonesian”, “ctet”, “slader”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “aper.io” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword aper.io from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
paper.io 54 8 250+ 56
paper.io 2 48 40 250+ 200
aper.io 2 46 50 250+ 227
paaper.io 2 46 44 250+ 209
spaper.io 2 46 30 250+ 236

The search volume of the core keyword aper.io in Google App Store reached 38, its difficulty level reached 18, and the number of apps related to it reached 250+, among them, there are 189 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Paper.io 2 ggamess 75 60
2
Paper.io yvonne strahovski 48 58
3
Paper.io 3D paper.io 3d 35 35
4
splix.io splix.io 32 30
5
Voodoo - Cube Surfer voodoo 48 43
6
Paper Plane Planet paper plane 33 25
7
Paper Line toiletpaper 39 21
8
Origame origames 53 30
9
Bamboo Paper bamboo 44 54
10
Money Buster moneys 58 39

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
weathered 100 28 250+ 165
yaho 93 55 250+ 175
ýahoo mail 93 28 250+ 136
yahoos 93 26 250+ 129
yahoo mails 93 25 250+ 126

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Weather ewinter 30 50
2
Live Weather Forecast: Accurate Weather weathre forecast meteorology ≤5 11
3
Weather Live live weather 38 35
4
Daily Weather Home - Weather Widget and Launcher ياسلام 7 33
5
Weather Forecast - Live Weather & Radar & Widgets weather update live 11 13
6
Weather Wow kter wow ≤5 30
7
Weather वेअथेर 43 22
8
3D EARTH - accurate weather forecast & rain radar living earth 19 7
9
Weather forecast climas 100 32
10
Live Weather Forecast App wealthier 39 33

These five keywords: “weathered”, “yaho”, “ýahoo mail”, “yahoos”, “yahoo mails”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Weather”, “Live Weather Forecast: Accurate Weather”, “Weather Live”, “Daily Weather Home - Weather Widget and Launcher”, “Weather Forecast - Live Weather & Radar & Widgets”, “Weather Wow”, “Weather”, “3D EARTH - accurate weather forecast & rain radar”, “Weather forecast”, “Live Weather Forecast App”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “aper.io”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “aper.io