" pilot" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “ pilot” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “brushstroke”, “civil”, “my-accounts”, “upgrading”, “journalist”, “ovulation calendar”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “ pilot” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword  pilot from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
pilot 45 60 250+ 74
pilot flying j 43 41 247 207
flying j pilot 41 39 248 206
honda pilot 34 35 250+ 190
co pilot 24 12 250+ 136

The search volume of the core keyword  pilot in Google App Store reached 50, its difficulty level reached 8, and the number of apps related to it reached 250+, among them, there are 77 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Pilot Flying J pilots 50 16
2
Flight Pilot Simulator 3D Free airoplane 51 22
3
TeamViewer Pilot teamviewer pilot 14 18
4
Airplane Flight Pilot Simulator air plane 45 18
5
Pilot! little pilot ≤5 30
6
Garmin Pilot fore flight 28 10
7
Airplane Pilot Sim piloting 50 9
8
Sporty's Pilot Training sportys 31 18
9
Interstellar Pilot interstel 60 27
10
City Flight Airplane Pilot New Game - Plane Games playing game 53 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
j 70 73 250+ 26
samsung 68 80 249 138
teak viewer 68 15 249 87
team veiwer 68 7 250+ 52
teamviwer 68 6 250+ 45

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
J-TALK j-talk business ≤5 30
2
J-UFO fhd ufo ≤5 8
3
Pilot Flying J pilots 50 16
4
J:COMオンデマンド - プロ野球ライブ見るならJ:COMで jcom アプリ dixim ≤5 30
5
triple j triple j 24 28
6
BTS J Hope Motorbike Adventure j bug ≤5 30
7
TikTok tik tok 87 42
8
My J shay j fit ≤5 12
9
Anime Music Radio - J-pop, J-rock, Soundtracks jpop 34 16
10
JAUMO Dating – Flirt With Local Singles juamos 70 30

These five keywords: “j”, “samsung”, “teak viewer”, “team veiwer”, “teamviwer”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “J-TALK”, “J-UFO”, “Pilot Flying J”, “J:COMオンデマンド - プロ野球ライブ見るならJ:COMで”, “triple j”, “BTS J Hope Motorbike Adventure”, “TikTok”, “My J”, “Anime Music Radio - J-pop, J-rock, Soundtracks”, “JAUMO Dating – Flirt With Local Singles”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “ pilot”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “ pilot