"школой" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “школой” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “sims freeplay”, “expiration date”, “freetime”, “word generator”, “plants vs zombies 2”, “ligas”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “школой” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword школой from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
заниматься школой ≤5 12 250+ 153
учимся читать перед школой ≤5 11 249 149
перед школой ≤5 7 250+ 133
управлять школой ≤5 6 250+ 123
развивающие игры перед школой ≤5 5 250+ 132

The search volume of the core keyword школой in Google App Store reached 48, its difficulty level reached 26, and the number of apps related to it reached 250+, among them, there are 199 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
SAKURA School Simulator sakuras 58 7
2
Skip school ! -escape game thôi 12 31
3
Teacher Simulator teaching 43 16
4
High School Crush - First Love crushes 51 15
5
Epic: Kids' Books & Educational Reading Library epic 65 79
6
Baby Panda’s School Bus - Let's Drive! baby bus 47 25
7
My Town : Preschool Free детский сад 36 14
8
???? Слова, идиомы, английские фразы: школа Полиглот выражения на английском ≤5 7
9
Hannah's High School Crush - First Date Makeover hanna 43 28
10
Cheating Tom 3 - Genius School cheating games 29 23

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
googel classroom 95 33 249 135
classroom google 95 30 249 132
google kelas room 95 29 249 127
googoe classroom 95 28 249 135
gogle classroom 95 27 249 120

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Google Classroom classroom google 95 30
2
Google Meet goigle meets 83 57
3
Google Docs goigle docs 83 41
4
Google Chrome: Fast & Secure chrome 76 45
5
Google Home hromecast 65 43
6
Google Duo - High Quality Video Calls apinoide 72 65
7
Google Translate gooletranslet 100 35
8
G Classroom WebMode google class room 72 13
9
Google Slides oogle slides 70 42
10
Google Sheets goigle sheets 68 33

These five keywords: “googel classroom”, “classroom google”, “google kelas room”, “googoe classroom”, “gogle classroom”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Google Classroom”, “Google Meet”, “Google Docs”, “Google Chrome: Fast & Secure”, “Google Home”, “Google Duo - High Quality Video Calls”, “Google Translate”, “G Classroom WebMode”, “Google Slides”, “Google Sheets”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “школой”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “школой